About Roula

Roula was started, like many businesses today, with a frustration followed by a simple question: why isn’t it easier to find and rent a premium quality road bike wherever you travel?

As a result, Roula was created to fulfill our mission to provide ultimate efficiency for the traveling cyclist, plus serve an increasing corporate interest in the sport by creating bespoke team building and premium corporate events: click, rent, ride.


2022 Season, Pier 76 NYC schedule:

Monday: Closed

Tuesday – Friday: Rentals by Appt. – Café opening May

Sat – Sun: Rentals by Appt.

48 hrs notice required on bike bookings online


– Roula is still renting and delivering bikes from our NYC HQ locations however the cafe area is temporarily closed due to Covid. Please check back regularly and ride solo and safe until we return to normal! Please email info@roula.cc or text/call 646 644 9294 for further information.


MARK VOYSEY — CEO & Yellow Jersey
Mark is a former International sport marketing and brand experiential exec with a passion for all things cycling. Based in New York, his main focus is revolutionizing the traveling cyclist’s experience, finding the ultimate ride espresso, and looking forward to the day that Arsenal wins the Champions League. Favorite ride: Col de Rates, Spain.

ALDO DIAZ — COO & Green Jersey
Aldo has been an avid cyclist for years. He has competed in triathlons, road, and mountain events, and is always on the look out for new cycling adventures. Ride to find peace!

DANIEL BASCONES — Digital Maestro & Gravel King
Daniel grew up mountain biking in the hills surrounding Santiago, Chile. In 2013 he left his job in the mining industry and moved to NYC where he started getting involved in the cycling industry and fell in love with road cycling.  Favorite ride: Camino a Farellones, Chile

LUIS SAAVEDRA — Many Hats and Lead Pull


IAN CARR — Many Hats & Maglia Ciclamino
Iain qualified as an Army Diver & Physical Training Instructor during his 11 years in the British Military, plus represented the British Army Cycling Team. He has raced and ridden all over Europe, from week-long bike packing trips across Northern Italy to Kermess racing in Belgium. Favorite motto: ‘Life is an Adventure, Enjoy the Ride!’  Favorite ride: Col du Galibier, France.

PAT COOKE — Performance Marketing & Community Director
Pat has enjoyed many long-distance tours across Europe & the U.S., climbing the likes of Sa Calobre, Mont Ventoux and L’Alpe D’Huez, to name a few. He most enjoys a gentle descent, a strong tailwind and a posh coffee at the end! One day he’ll ride LA-NY. Now it’s in writing. Favorite Ride: Sa Calobre, Mallorca.